5 tips to build your personal brand | University of Phoenix

5 tips to build your personal brand

By University of Phoenix

  • Oct 01, 2020
  • < 1 min read

All great brands offer their customers a specific promise of value. Over time, they earn a positive or negative reputation based on customers’ experiences of their brand.  Similarly, you earn a reputation based on others’ experiences of you and the value you add in the workplace. This is your personal brand.

To stand out in a competitive labor market, you must be intentional about the reputation you wish to create for yourself and be ready to communicate how you add value to employers.

Click on our downloadable Personal Branding Guide for tips and guidance from University of Phoenix‘s Career Services Team.